TURNING
DATA
INTO CLARITY.
Great instincts open the door.
Solid data keeps you in the room.
I analyse business data to uncover patterns, expose hidden performance gaps and turn numbers into decisions that actually move the business forward.
DATA
IN ACTION.
Different industries. Different questions. The same principle: find the signal inside the noise.
THE GADGET SHOP.
An analysis of 252K datasets to understand e-commerce performance, sales behaviour and regional demand across Indonesia.
THE HEALTHCARE SIGNAL.
A deep analysis of more than one million outpatient chronic disease records to uncover patient patterns and improve service efficiency.
THE BEAUTY BUSINESS.
An analysis of a 100K sales dataset to understand product performance, customer behaviour and the commercial signals behind skincare sales.
The work is never about making a chart look impressive. It's about finding something in the data that wasn't obvious before.